It has been a while since I posted, so as I was molling over items to write about I started playing movie scenes in my head (my wife calls it a very annoying habit) so this is what I came up with. In the movie Braveheart, Robert the Bruce, says “From top to bottom this country has no sense of self.” What he meant was that all of the major players of Scotland had divergent paths and desires. Only when all of the nobles had a common cause was Scotland able to become a country. For your company to be successful it must must be focussed in the same way. While you want to be everything to everyone, it will be a determined focus on your core products or services initially, that will make you truly successful. By limiting the number of items that the your business focuses on, you can actually increase the business that you are in, leading to long term success and a true “sense of self”
You must be logged in to post a comment.